Published: · 4 min read
“How much does a website cost?” is the question we hear most often — and the hardest to answer with a single number. Instead of a number, this article gives you a tool: what creates the price, what should be inside it, what tends to be left out, and how to compare two different offers fairly.
In short: starting prices by type
A website’s price is set first by its type and scope. These are webandapp’s starting prices — the point an offer begins from, with features added on top:
| Type | Purpose | Starting price |
|---|---|---|
| Single page / landing page | One offer, a small-business introduction, an ad campaign | From GEL 250 |
| Multi-page business website | Service pages, about, blog, contact | From GEL 600 |
| Online store | Catalogue, cart, payment and delivery | From GEL 600 |
| Mobile app | iOS/Android, personal account, booking or ordering | From GEL 1,100 |
For comparison: in September 2026 public offers from Georgian agencies and freelancers list multi-page sites from roughly GEL 200 to 1,500 and online stores often from GEL 2,000–2,500. These are “from” prices — a real project usually starts above them, which is exactly why it pays to understand what stands behind the number.
What determines the price
- Number and type of pages. Five similar service pages and five completely different sections (catalogue, vacancies, gallery, blog, calculator) do not cost the same. Price follows the number of unique templates, not the raw page count.
- Languages. Each additional language means separate addresses, full translation, titles and descriptions. A Georgian + English + Russian site is noticeably more work than one language, even with a single design.
- Content management system. If you need to edit text yourself, you need WordPress or another CMS — with extra configuration, security and maintenance. A static site that rarely changes is cheaper and faster.
- Integrations. Online payment, a booking calendar, CRM, couriers, accounting — each is separate work and often depends on third-party terms.
- Design originality. Adapting a ready theme and a design built from scratch with illustrations, animations and unique components are different budgets.
Secondary but real factors are migrating content from an old site (with redirects so Google rankings survive), copywriting, photography and product data preparation — these often sit outside the offer and are assumed to be on the client’s side.
What should be included
When comparing offers, check that these points are explicitly included — if any is missing, the “cheap” offer ends up expensive:
- Planning of page structure and user journey (not only “design”)
- A mobile version checked on real phones
- A contact form that actually arrives in your inbox, plus call/WhatsApp buttons
- Technical SEO foundations: titles, descriptions, sitemap, speed, Search Console
- HTTPS and basic security
- Publishing on your domain, with domain and hosting registered in your name
- A handover walkthrough — how to change text, whom to contact with a problem
What webandapp includes, point by point: pricing page.
Hidden and running costs
- Domain — an annual fee that varies by registrar. Always in your name.
- Hosting — depends on type: some platforms offer free plans for static sites (check the commercial-use terms), WordPress needs PHP hosting, a store needs more.
- Paid licences — theme, plugins, fonts, photos. A good offer lists them separately.
- Payment-provider fees — a percentage of transactions for an online store.
- Maintenance — updates and backups if you do not do them yourself; practically mandatory for WordPress.
More on domains and hosting: domains and hosting in Georgia.
How to compare two offers
- How many unique pages/templates are included and what happens if I need more?
- In whose name are the domain, hosting and admin accounts registered?
- What is not included? (copy, photos, licences, translation, integrations)
- What happens after launch — who fixes a bug and how fast?
- Can I receive the code and materials if the collaboration ends?
- What are the stages and when do I see intermediate results?
If an offer does not answer these questions, the price is not a price yet — it will change later.
What we need for an exact quote
We can give an orientation figure in 15 minutes; an exact quote needs a few answers: what the business does, what a visitor should do on the site, how many pages and languages you need, whether you need to edit content yourself and which systems must be connected. Send us those answers — and the price will be concrete, not “from”.